Advertising agencies yet to cross digital divide
AD agencies are still not structured to handle the online media realities of today. And it got me thinking, which is not necessarily a good thing.
28-Sep-2008 [The Star]
Mindshare overhauling business model to be a better marketing partner
MEDIA specialist firm Mindshare Malaysia takes pride in staying ahead of the curve. It has achieved many firsts in its media communication plans for advertisers, and this is reflected in Mindshare being named Agency of the Year for three years running at the Malaysian Media Awards (MMA).
28-Sep-2008 [The Star]
Slower expansion seen for retail sector in second half
THE retail industry is expected to slowdown in the second half of 2008 despite recent reduction in pump prices, according to Retail Group Malaysia.
23-Sep-2008 [The Star]
Brain drain, brand drain and bank drain
WE have heard so many times that if we want to grow a nation, we need to grow her people. A country can be blessed with many natural resources, but if it has not nurtured its most important asset, it will fall behind.
21-Sep-2008 [The Star]
NST CEO joins Pos Malaysia as MD
The chief executive officer of The New Straits Times Press (M) Bhd, Datuk Syed Faisal Albar Syed A.R. Albar has tendered his resignation to join Pos Malaysia Bhd as its managing director.
18-Sep-2008 [The Star]
Setting the benchmark
MALAYSIA External Trade Development Corp (Matrade) is determined to work with the advertising associations to promote Malaysian brands overseas.
14-Sep-2008 [The Star]
Underwater shop
THE launch gambit of Olympus shockproof and waterproof second half collection took place underwater in a hotel in Kuala Lumpur recently.
14-Sep-2008 [The Star]
2nd MPA Awards
THE Magazine Publishers Association (MPA) will hold the second MPA Magazine Awards on Nov 8 in Kuala Lumpur.
